The meeting took place in a deconsecrated church. Not what you’d expect from the great Massimo Vitali, the Italian photographer who’s known throughout the world for his images of crowded beaches and his unique milky style which has brought him worldwide recognition. Massimo has been living in this church for just a few months. It’s a place that he’d had his eye on for years and that he finally managed to buy to create a family living space for his wife and son. Its style is simple and uncluttered with furniture that is both beautiful and functional. There is a mixture of industrial structures side by side with designer furniture and the original frescoes.
Massimo, for how long have you lived in Lucca?
It’s been almost 18 years.
Why did you choose this particular city?
For a great many reasons. It is magnificent, elegant and serene. I like its tone and spirit. Nothing is really in-your-face; everything is implied.
Do you go to the beach for personal enjoyment?
Of course! I go to a beach that is busy enough to meet with and talk to all kinds of people.
Tell us the story of the beaches you photographed.
I was just testing a camera at 20/25mm and the beach turned out to be the best and nearest location to my home.
Is there a place you dream of photographing?
This is strange, but I don’t have a place of interest or of particular interest. I follow my train of thought and my ideas to particular places. They may not be beaches.
What is your favourite holiday destination? Where are you going this summer?
In Greece, to Sifnos and Serifos.
How did you decorate your apartment?
I’d say I designed the Church part and and my wife did the Sacristy and the bedroom.
Do you have a weakness for a particular designer?
The Campana brothers and Francesco Binfaré.
So what are your plans?
I’m afraid I can’t talk about them as long as they’re not quite concrete.
Can you recommend a restaurant in Lucca?
But of course, Cristiano Tomei’s l’Imbuto!
Credits : Constance Gennari @thesocialitefamily