In the world of design, Vitra is an institution. Set up in Germany, this family company, founded in 1950, offers a captivating vision of arts, exploring the creation of furniture but also architecture and urban spaces. Eames, Ron Arad, Verne Panton, Noguchi and the Bouroullec brothers: the renowned designers and architects who have worked years after years with the brand are numerous. After the fire in the first premises in 1981, Vitra was rebuilt but they decided to work with the greatest designers to imagine a space as ambitious. Both a place for exhibition and production. The Vitra Campus was born. Like a stroll through the greatest works of contemporary architecture, we can discover the fire station designed by Zaha Hadid and the conference lodge by the Japanese Tadao Ando. The Vitra Design Museum by Frank Gehry was the first erected in 1989. It’s actually not easy to describe this immaculate architectural object, a mix of curves, cubes but also ramps, which now enjoys an international reputation thanks to countless exhibitions, publications and working groups about design and architecture. All these different elements, thought according to their functions and natural light, come together to form a wonderful work, precursory picture of deconstructivism. While strolling there, we also discover the Vitra House, the work of the architects Jacques Herzog and Pierre de Meuron, sprung up in 2010. In this whole of a dozen habitations, the space is dedicated to scenographies of the collection “Home” and tells the story of the company. Intimate and captivating. It’s pleasant to walk there, through these delicate and refined scenographies where we willingly stop for lunch, before going to discover other architectural gem next to the green park. Hours go by and walls with huge bay windows offer an unobstructed view on Vitra Campus and its surroundings.
Credits : Eve Campestrini @thesocialitefamily
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