75 years is something to celebrate! Especially when your name is IKEA. To mark this anniversary, The Socialite Family has suggested to the Swedish brand that they go and meet up with four pieces that have shaped its history. Four objects and as many passionate personalities behind them. All have unique stories to tell. How did they acquire this now collectible furniture? Why have they looked after it carefully and kept it year after year? Wil they pass it on to their children? From the Anna chair (1964) to the Vilbert model (1993) – whose designer is none other than Verner Panton – by way of the Duett pendant lampshade (1983) and the Bogen table (1984): each has been, in its own way, at the forefront of a style in the history of design. For its inspiration, IKEA draws upon the everyday. With agility, curiosity and a certain taste for audacity, the brand has adapted to our lifestyles, sometimes even anticipating them. The result is timeless products that withstand the ravages of the years, outlast fashions and testify to an exceptional emotional connection on the part of their customers.
IKEA is showcasing its vision of life at home by taking a space at 118, Rue de Turenne – 75003 Paris during Paris Design Week. On the programme: new items for autumn, an overview of the 2019 catalogue and numerous creative and inspiring settings, including one devoted to The Socialite Family. Opening: 10:00 – 19:00, from 14 to 16 September.
Photography: Constance Gennari – Text: Caroline Balvay – Translation TextMaster @thesocialitefamily
In collaboration with IKEA
No comment
Add your comment